5% additional discount
Priority order processing
Dedicated customer service
Early access to sales
Exclusive offers and gifts
5% additional discount
Priority order processing
Dedicated customer service
Early access to sales
Exclusive offers and gifts
Customers swapped out their old goggles for brand new Shady Rays Frontier Snow Goggles, totaling more than $30,000 in free product giveaways from the lifestyle and adventure eyewear brand... Read More
Published on November 26, 24
Get ready to feast your eyes on the KFC Collection from Shady Rays. The adventure eyewear brand has unveiled a sizzling three-piece collection... Read More
Published on July 12, 24
Shady Rays will construct a custom backyard playset for five-year-old Ryan, a pediatric oncology patient who is currently undergoing treatment... Read More
Published on June 20, 24
While a student at UD, Dan Ratterman ’15 had a side hustle — helping his family launch the sunglasses company, Shady Rays. During those early days,... Read More
Published on June 18, 24
PIGEON FORGE, Tenn. (May 29, 2024) – Shady Rays, the innovative and rapidly growing lifestyle and adventure eyewear brand... Read More
Published on May 29, 24
SIMPSONVILLE, Ky. (Feb. 28, 2024) – Today, Gov. Andy Beshear joined local officials and leaders from Shady Rays, a national leader in lifestyle and adventure eyewear... Read More
Published on February 28, 24
Lexington, Kentucky- Kentucky Youth Soccer Association (KYSA) is proud to announce an exciting partnership with Shady Rays, one of the fastest-growing adventure eyewear brands in the U.S... Read More
Published on November 06, 23
LOUISVILLE, Ky. (September 14, 2023) – Shady Rays will construct a custom backyard playset this Friday for four-year-old Jaxson... Read More
Published on September 14, 23
CHESAPEAKE, Va., Aug. 31, 2023 (GLOBE NEWSWIRE) -- Roc Solid Foundation, a nonprofit organization that provides kids across the country who are fighting cancer with custom playsets... Read More
Published on August 31, 23
LOUISVILLE, Ky. (July 27, 2023) – Louisville-area customers will soon be able to browse, try, and buy their favorite pairs of Shady Rays sunglasses when the company opens their newest storefront in Louisville next Saturday... Read More
Published on July 27, 23
NATIONAL (July 14, 2023) – For more than a decade, Shady Rays has been the go-to eyewear brand for millions of customers around the world, offering premium... Read More
Published on July 14, 23
LOUISVILLE, Ky. (July 5, 2023) - Kentucky Fried Chicken is celebrating National Fried Chicken Day on July 6 by announcing KFCShop.com, a new merch shop for all your finger lickin’ fashion needs... Read More
Published on July 05, 23
BLOOMINGTON, Mn. (June 29, 2023) – Shady Rays inside Mall of America® will welcome customers this weekend, when the store opens its doors for the first time in the country’s largest retail and entertainment experience... Read More
Published on June 29, 23
LOUISVILLE, Ky. (June 15, 2023) – Ernst & Young LLP (EY US) today announced that Shady Rays Founder and CEO Chris Ratterman was named an Entrepreneur Of The Year® 2023 East Central Award winner... Read More
Published on June 15, 23
LOUISVILLE, Ky. (April 28, 2023) – Ernst & Young LLP (EY US) announced that Shady Rays Founder & CEO Chris Ratterman was named an Entrepreneur Of The Year® 2023 East Central Award finalist. Now in its 37th year... Read More
Published on April 28, 23
FREE Shady Rays Sunglasses to the first 50 customers Saturday as the company celebrates the grand opening of newest retail location in Scottsdale... Read More
Published on April 06, 23
BLOOMINGTON, Mn. (March 6, 2023) – Mall of America® announced today the plans for another of its newest tenants, Shady Rays – one of the nation’s fastest-growing lifestyle eyewear brands (Inc. 5000, 2020)... Read More
Published on March 06, 23
Shady Rays Impact provides backyard fun, outdoor adventure, game-changing cancer research and the food fuel necessary to achieve it all with the launch of the company’s new charitable foundation... Read More
Published on March 01, 23
PHOENIX, Az. (February 6, 2023) – Phoenix-area customers will soon be able to shop Shady Rays’ extensive collection of polarized shades at the company’s newest brick-and-mortar store... Read More
Published on February 06, 23
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