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THE REAL MEANING OF THE “V” IN VIP

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THE REAL MEANING OF THE “V” IN VIP

There are speeches by famous coaches, quotes by renowned authors, and moments in time that evoke powerful .... Read More

Six questions with Dan + Matthew

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Six questions with Dan + Matthew

Shady Rays COO Dan Ratterman and Performance Marketing Designer Matthew Keiser share their first-hand experience.” .... Read More

Building an Impact with Roc Solid Foundation

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Building an Impact with Roc Solid Foundation

It all started with a google search: “nonprofits for outdoor play.” .... Read More

10 Years in the Sun – 10 Pivotal Moments in Shady Rays History

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10 Years in the Sun – 10 Pivotal Moments in Shady Rays History

I have a hand in many aspects within Shady Rays .... Read More

Colorful for a Cause: Autism Acceptance

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Colorful for a Cause: Autism Acceptance

In partnership with the Best Day Foundation, we are able to build something special .... Read More

Top 10 Fan Shots – May 2021 Edition

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Top 10 Fan Shots – May 2021 Edition

In a community of over a million strong, these 10 photos stood out from the pack .... Read More

Six Questions With Julie , Optical Division Manager

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Six Questions With Julie Optical Division Manager

Meet the face behind the optical lens. Since joining the Shady Rays team in 2017, Julie not only helped launch prescription sunglasses .... Read More

Top 10 Fan Shots – March 2021 Edition

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Top 10 Fan Shots – March 2021 Edition

In a community of over a million strong, these 10 photos stood out from the pack .... Read More

Behind the Build: Blue Light Collection

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Behind the Build: Blue Light Collection

In times like these, a lot of us are spending a lot of time behind a digital screen .... Read More

Six Questions With Shady Rays

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Six Questions: With Shady Rays

If you’re familiar with our social media channels, then you’re familiar with James – you just didn’t know it yet .... Read More

Top 10 Fan Shots – February 2021 Edition

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Top 10 Fan Shots – February 2021 Edition

In a community of over a million strong, these 10 photos stood out from the pack .... Read More

Behind the Build: REACT Series

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Behind the Build: REACT Series

Our team wanted to create something that was not only ahead of it’s time .... Read More

Founder Interview: Chris Ratterman

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Founder Interview: Chris Ratterman

Go full force towards your dream when it begins to have momentum .... Read More