Hero Program

30% OFF

for our

  • Military Personnel
  • First Responders
  • Healthcare Workers

If you’re on the frontline, we want to
put you first with 30% off our
shade shop. To get started, simply
verify your occupation

Select Your Status

Verify eligibility

Terms & Conditions

Discount applies to Shade Shop Items and UV Shirts only and cannot be stacked with other codes. Does not apply to Optical or Snow Products.

Each code applies for that purchase only, limit one code every 30 days.

Verification to be completed by our partner, SheerID and may take a few hours. If eligible, you will receive your discount code via email from our partner SheerID.