Men's New Arrivals

Reign

Full coverage wrap frame built for all-terrain performance

Colorush icon
Reign - Black Glacier Polarized Reign - Black Glacier Polarized alt view
Reign
starts at $59.00

Black Glacier

Mojave

Stylish and effortlessly versatile light-weight frame designed for all day comfort

Mojave - Blackout Polarized Mojave - Blackout Polarized alt view
Mojave
$59.00

Blackout

Barstool Sports

Classic Barstool Sports - Black Polarized Classic Barstool Sports - Black Polarized alt view
Classic Barstool Sports
$64.00

Black

Huron

(707 Reviews)

Lightweight comfort, versatile rimless style for active lifestyle

Huron Matte Black - Infared Polarized Huron Matte Black - Infared Polarized alt view
Huron Matte Black
$77.00

Infared

Cascade

(1,709 Reviews)

Lightweight frame with no slip grip for everyday & active wear

Cascade - Crystal Lagoon Polarized Cascade - Crystal Lagoon Polarized alt view
Cascade
$59.00

Crystal Lagoon

Tangle Free

(7,752 Reviews)

Best-selling styles upgraded with smooth, patented nosepieces

Tangle Free Aviator - Purple Polarized Tangle Free Aviator - Purple Polarized alt view
Tangle Free Aviator
starts at $77.00

Purple

Medium/Large and Small sizes available
Tangle Free Aston - Black Gold Polarized Tangle Free Aston - Black Gold Polarized alt view
Tangle Free Aston
$64.00

Black Gold
Tangle Free Oakmont - KFC Edition Tangle Free Oakmont - KFC Edition alt view
Tangle Free Oakmont
$64.00

KFC Edition

Talon

(2,392 Reviews)

Premium rimless sport frame designed for movement featuring a lightweight, no-slip fit

Talon - Liberty Blue Polarized Talon - Liberty Blue Polarized alt view
Talon
$59.00

Liberty Blue

Crossover

(1,313 Reviews)

Elevate your active style with a classic look.

Solt out
Aviator Crossover - KFC Edition Aviator Crossover - KFC Edition alt view
Aviator Crossover
$59.00

KFC Edition

Capitan

(823 Reviews)

Wrap frame featuring rubber accents for unparalleled comfort

Capitan - Liberty Blue Polarized Capitan - Liberty Blue Polarized alt view
Capitan
$59.00

Liberty Blue

Cayman

(1,868 Reviews)

Versatile fitting lifestyle design, built for all day comfort

Cayman - Liberty Blue Polarized Cayman - Liberty Blue Polarized alt view
Cayman
starts at $59.00

Liberty Blue

Standard and XL sizes available
Cayman - Ocean Smoke Polarized Cayman - Ocean Smoke Polarized alt view
Cayman
starts at $59.00

Ocean Smoke

Standard and XL sizes available

Rival

(111 Reviews)

Single lens sport frame designed for optimal coverage and clarity

Rival Barstool Sports - Red Gray Polarized Rival Barstool Sports - Red Gray Polarized alt view
Rival Barstool Sports
$74.00

Red Gray
Rival Barstool Sports - Infrared Polarized Rival Barstool Sports - Infrared Polarized alt view
Rival Barstool Sports
$74.00

Infrared

HighRise

(3,076 Reviews)

Dynamic single lens style featuring timeless colorways

HighRise - KFC Edition HighRise - KFC Edition alt view
HighRise
$59.00

KFC Edition

High Impact Color

COLORUSH™ lenses provide the ultimate enhancement of red, green, and blue colors while maintaining white point.

Image comparison before Image comparison after
Color Rush
Color Rush
  • Color Enhancement Lens Technology
  • World Class Optical Clarity
  • Sport and Lifestyle Frames
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